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Media release writing 101

Media release writing 101

By Natasha McGarrell If done right, a media release is an effective way of telling your story to the media. Here are our top tips for writing an informative and engaging media release that helps achieve coverage. Get the facts straight Writing a media release when you...
Top tips for presenting like a pro

Top tips for presenting like a pro

by Natasha McGarrell I’m yet to meet someone who loves giving presentations, but nonetheless, they’re often part of our professional lives. Here are my top tips to kicking that presentation’s butt. Avoid death by PowerPoint Text-laden slides are distracting and...
The art of making culture, not just PR noise

The art of making culture, not just PR noise

By Belinda Sieben  At the recent Mumbrella CommsCon event held at the Four Seasons Hotel Sydney, Roberto Pace (FleishmanHillard & Eleven PR) and Fee Townshend (Eleven PR) inspired us on the art of making culture, not just PR noise. Great PR isn’t just about column...
Style on The Streets of Barangaroo

Style on The Streets of Barangaroo

A collection of cutting-edge fashion and lifestyle stores are now open at Sydney’s newest neighbourhood, The Streets of Barangaroo. Old-school craftsmanship and modern style combine with the array of buzzing eateries, bars, and cafes to create a village-esque...
Exploring #Granville and more

Exploring #Granville and more

By Julie Seat Every three months, Tonic PR explores the hood of a team member. This month we went to my hood, Granville and North Ryde. Squeezing in food adventures in Sydney’s West is no easy feat, given the endless amount of options.  Attempting to cram in as much...