by Allira Carroll | Jun 18, 2018 | MEDIA RELATIONS, PR, SOCIAL MEDIA
8-Facebook-Ad-metrics-you-should-know-Steph-Bercich-PDF.pdf
by Allira Carroll | May 29, 2018 | THE TONIC
What are they and what are the benefits of engaging with them for your brand? Micro Influencers Everyday consumers who have a significant social media following of anywhere between 1,000 to 100,000. Their audience size might be modest, their influence certainly is...
by Allira Carroll | May 29, 2018 | FOOD & WINE
In the mood for food? We always are. From baking shows to the science behind the kitchen magic. Here is our go-to of Netflix series to whet your appetite. Disclaimer: don’t watch the below if you’re hungry. Or do, but have dinner cooking in the background. ...
by Allira Carroll | May 29, 2018 | THE TONIC
If you’re new to PR or thinking of working with an agency, here’s a cheat’s guide to the jargon PRs use daily. Media pitching When we say, “we pitched a story around the launch of a new bar today”, we mean that we communicated with (via email, in person or on...