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6 ways to create viral content

6 ways to create viral content

By Natasha McGarrell If you Google ‘how to create viral content’, you’ll find very similar advice that’s not particularly helpful. You’ll see tips like ‘tell a compelling story’ and ‘create engaging content’ – thanks Captain Obvious. What’s hard to find are tips on...
Cup Day Festival at Barangaroo

Cup Day Festival at Barangaroo

On Tuesday 7 November, Tonic PR hosted 21 VIP media, influencers and celebrities at the glamorous Cup Day Festival at Barangaroo. Emirates Melbourne Cup’s first official live site in Sydney transformed Barangaroo into Sydney’s ultimate celebration. The atmosphere...
Fujisaki arrives at Barangaroo

Fujisaki arrives at Barangaroo

Fujisaki, Lotus Dining’s refined modern Japanese restaurant and bar, opens at The Streets of Barangaroo on Tuesday 21 November. Executive Chef Chui Lee Luk, formerly of Claude’s restaurant, delivers her take on Japanese cooking alongside a team that includes sushi...