by Allira Carroll | Jul 20, 2020 | CONTENT, DIGITAL
The influencer industry is stepping up its game! Yes, The Australian Influencer Marketing Council (AIMCO) released its first ever Influencer Marketing Code of Practice last week. We see this as a really important step, and obviously so does AIMCO, to building greater...
by Allira Carroll | Jul 15, 2020 | CONTENT, DIGITAL
Content. We do bang on about the importance of content, but it really is SO damn important. So, how can you create the right content and where should you be posting? ⭐Where is your audience? What platform does the majority of your audience use? Invest time and...
by Allira Carroll | Jul 3, 2020 | CRISIS/ ISSUES MANAGEMENT, MEDIA RELATIONS
Are you looking to boost your profile or to get the word out about a new product or business, but afraid to talk to the media? Media training can help you develop the skills to get your message across succinctly and with impact. If you nail an interview the first...
by Allira Carroll | Jul 3, 2020 | DIGITAL, EMAIL MARKETING, SOCIAL MEDIA
We are sure you have probably asked yourself is IGTV worth it for your business. And short answer, yes, it is. 😊 Some of the perks of IGTV include: 📸 Video is the future and you can post longer videos. Instagram feeds only lets you post up to 60...
by Allira Carroll | Jul 1, 2020 | DIGITAL, EMAIL MARKETING, SOCIAL MEDIA
Get onboard the epic meme, gif, or emojis on social and email marketing! Channels like Facebook and Instagram are visual storyboards and, when used correctly, these little rippers can take your posts to the next level. DO: – First and foremost, act like a human...