by Allira Carroll | Sep 8, 2020 | MEDIA RELATIONS, PR
How the Australian media landscape has changed and the long-term impact of Covid-19 on the PR industry. For those in PR and communications, it’s no secret how much the media landscape has changed in the last five years, let alone four months. The June 2020 merger of...
by Allira Carroll | Aug 17, 2020 | MEDIA RELATIONS, PR
Let’s talk about media famils (aka familiarisations). Media famils are a great way to get journalists experiencing your destination. So how is the best way to go about it? 📰 Pick the right publication. Who are you trying to attract? Make sure the publication’s...
by Allira Carroll | Jul 3, 2020 | CRISIS/ ISSUES MANAGEMENT, MEDIA RELATIONS
Are you looking to boost your profile or to get the word out about a new product or business, but afraid to talk to the media? Media training can help you develop the skills to get your message across succinctly and with impact. If you nail an interview the first...
by Allira Carroll | Jun 15, 2020 | MEDIA RELATIONS
Ever bumped into an old friend, former client or the big boss and when they’ve asked what you do, you struggled to get it across? You need an elevator pitch. This is a short, pre-prepared blurb/spiel that explains what you or your company does, clearly and succinctly....
by Allira Carroll | Sep 24, 2019 | FOOD & WINE, MEDIA RELATIONS, PR
Lendlease announces the final nine retailers to join the diverse mix of cafes, shops and restaurants already open at Darling Square. Little Hay Street welcomes Solemate Sneakers, a place for those with a serious sneaker obsession. The team stock a variety of sneakers...
by Allira Carroll | Sep 3, 2019 | FOOD & WINE, MEDIA RELATIONS, PR
Gyūsha – 牛舎 (“Giew-sha”) is Chippendale’s newest Japanese yakiniku restaurant and retail meat shop, opening on 19 September 2019. A paddock to plate concept, Gyūsha brings high quality wagyu beef directly from the local family farm for customers to choose and grill...
