by Allira Carroll | Mar 5, 2018 | FOOD & WINE, SOCIAL MEDIA
by Steph Bercich Whether it’s gaining more followers or increasing customer engagement, businesses around the world are discovering ways that social media can contribute to success and growth. According to Hubspot, 80% of marketers have suggested that social media has...
by Allira Carroll | Jan 17, 2018 | SOCIAL MEDIA, THE TONIC
By Aimee Lennox Facebook is changing…again. Before you lose your mind completely, here are a few things you need to know. What has changed? Facebook is taking the news out of your News Feed and turning more personal, with a new tweak that will show users more content...
by Allira Carroll | Oct 27, 2017 | EVENTS, FOOD & WINE, MEDIA RELATIONS, PR, SOCIAL MEDIA
Anason, Barangaroo Experience Melbourne Cup on the waterfront at Anason. Chef Somer Sivrioglu prepares a four-course Turkish set menu with dishes including cured salmon pastirma with fennel and pickled chillies; and lamb shoulder tandir with house pickles. Get the...
by Allira Carroll | Sep 29, 2017 | SOCIAL MEDIA
Social media is a space so vast and fast-moving that it genuinely evolves on a day to basis. The Apple Store grows by 1,000 apps a day – how’s that for a statistic? The ability to show value with any social campaign is down to clear reporting that relates directly to...
by Allira Carroll | Sep 6, 2017 | SOCIAL MEDIA
“Every single market right now has a flaw. You need to find a way to break that down.” – Nik Mirkovic Nik Mirkovic and Alex Tomic are the duo behind Hi-Smile, a tooth whitening brand they founded with no background in oral health. What?! Some would say it’s...
by Allira Carroll | Aug 22, 2017 | PR, SOCIAL MEDIA
By Belinda Sieben Brands spend a lot of time, effort and money building a strong social presence and positive online image. However, if something goes wrong on social media or it isn’t managed correctly then all this work can be undone in a flash. The social media...